Ethical marketing

for mental health professionals.

Helping you reach clients authentically with mindful content

Hi, I am Merel,

Marketing can feel a bit uncomfortable in the sensitive world of mental health and mindfulness.

But what if marketing simply means reaching more of the people who genuinely need your support?

No pushy tactics or awkward sales techniques here.
My approach is rooted in empathy, integrity, and meaningful content that helps you build real connections.

You have a beautiful mission: guiding people toward more peace, healing, and well-being. But the pressure of social media, marketing, and admin tasks can be overwhelming… and take you away from what really matters.

Get to know me

How can I support you?

As a gentle presence behind the scenes, I support (trauma) therapists and coaches with ethical marketing, meaningful content creation, and graphic design. So you can focus on your clients — without the stress.

Self-promotion often feels unnatural — like you’re forced to choose between marketing that feels good but gets little results, or strategies that work but don’t feel authentic.

But it doesn’t have to be one or the other.

Together, we’ll make sure your message reaches the people who need it most.

Plan a call with me

Ethical
Marketing

Marketing rooted in your values, attracting your ideal clients.

Packages & Pricing

Graphic Design & Visual Storytelling

Bring your expertise to life with clear and beautiful designs that strengthen your message.

Packages & Pricing

Content Creation & Copywriting

Warm, thoughtful writing on trauma, mindfulness, and mental health.

Packages & Pricing

Admin Support & Retreat Management

Practical support that brings calm and clarity.

Packages & Pricing

Let's get to know each other

Have questions, doubts or just want to see if we’re a good match? I’d love to hear what’s on your mind.

Our first conversation is simply to explore if we’re the right fit - no pressure, just a warm and open chat.

Plan a Discovery Call

What it’s like to work with me

Clarity & Authenticity

A digital presence that truly reflects who you are.

Calm & Focus

Less stress, more time for the work that lights you up.

Growth & Connection

A genuine community that feels aligned with your message.

Impact & Balance

Grow your practice sustainably, without losing your sense of peace and purpose.

Working with Merel over the past four months has been nothing short of transformative for my online yoga business. When we started, I had zero followers. Now, I’ve grown to over 6,000, with people consistently reaching out to say how much they love the content. They describe it as high-quality, informative, and aesthetically beautiful, which speaks directly to Merel’s talent and vision.

Beyond the results, it has been an absolute pleasure collaborating with her. Merel is calm, respectful, and deeply engaged at every step. She truly listens and creates with my voice, vision, and needs in mind, which makes the content feel unique and genuine. I couldn’t have asked for a better partner in bringing my work to life online.

AJ Morgan

Green Mountain Yoga

Content Creation & Writing